January 9, 2017

Published Monday, January 09, 2017 by

Valentino SS17 Ads Campaign

Valentino‘s Spring Summer 2017 advertising campaign tapped a mix of supermodels and new faces. 



Photographer David Sims captured the advertisements backstage at the runway show and black and white studio portraits. Seven models appear in the images featuring Christy Turlington, Liya Kebede, Ratner, Fei Fei Sun, Blesnya Minher and Mali Koopman.

This marks Creative director Pierpaolo Piccioli’s first solo campaign since the departure of Maria Grazia Chiuri last year.

The Show held in Hotel Salomon de Rothschild, Paris, October 2nd 2016. Valentino gave Piccioli's words in every pics of their social media images.

'Documenting the moment: Blurred images of the show finale by David Sims' Pierpaolo Piccioli
'I love to change the perception people have on color, giving people a new perspective. Pink can be punk!' Pierpaolo Piccioli
'A new form of beauty that includes imperfections, because without imperfections there’s no humanity.' Pierpaolo Piccioli

Christy Turlington Burns, Harlem New York, November 2nd 2016
'The eternity of a portrait, the immediacy of a documented moment, the poised simplicity of introspection. A campaign that plays with time: what endures and what is unrepeatable'. Pierpaolo Piccioli



 

Liya, Harlem New York, November 2nd 2016
"You don’t have to decorate beauty, you have to catch it as it is" Pierpaolo Piccioli




Ratner, Place Vendome, Paris, October 20th 2016 "Portraits: women captured as they are, looking into the camera and immortalized in black and white. Timeless beauty, that has no age as embodied by icons” Pierpaolo Piccioli




Mali, Place Vendome, Paris, October 20th 2016.
“With this campaign I wanted to celebrate the individuality of women and the art of their being one of a kind” Pierpaolo Piccioli



Fei Fei, Harlem "There is a common grace between the individuality of a woman today & of women depicted in Reinassance." Pierpaolo Piccioli

Fei Fei, Harlem New York, November 2nd 2016. "I find there is a common inner grace between the individuality of a woman today and the beauty of women depicted in master paintings from the Reinassance." Pierpaolo Piccioli



Model: @lorenamaraschi Location: Place Vendome, Paris Photographer: David Sims Creative Direction: #PierpaoloPiccioli #SS17



Model: @blesnyaminher Location: Place Vendome, Paris Photographer: David Sims Creative Direction: Pierpaolo Piccioli #SS17 #campaign







      edit