Justin Bieber menjadi salah satu selebriti yang ikun meng-kampanye kan perlindungan atas hewan yang tergabung dalam People for Ethical Treatment of Animals (PETA) ,Bieber mendukung kampanye iklan yang mendukung gerakan mengadopsi hewan peliharaan daripada membelinya.
"Ini benar-benar penting bahwa orang-orang mengadopsi. Saya benar-benar mendorong orang untuk mengadopsi binatang ke penampungan hewan atau tempat di mana Anda bisa mendapatkan anjing yang telah ditinggalkan atau tidak punya rumah," kata Bieber. Dan pernyataan dari pihak PETA mengatakan :
“Bieber always makes it a point to make sure that his fans know how much he cares about them. Whether he’s surprising them on TV, responding to them on Twitter, or even dedicating a song to them to express how much they mean to him, Bieber keeps his fans at the forefront of his mind. Now, in his second time teaming up with peta2, Bieber has an important message that he hopes everyone will take to heart: If you need someone to make you smile, adopt a homeless animal from your local animal shelter!”.
"Ini benar-benar penting bahwa orang-orang mengadopsi. Saya benar-benar mendorong orang untuk mengadopsi binatang ke penampungan hewan atau tempat di mana Anda bisa mendapatkan anjing yang telah ditinggalkan atau tidak punya rumah," kata Bieber. Dan pernyataan dari pihak PETA mengatakan :
“Bieber always makes it a point to make sure that his fans know how much he cares about them. Whether he’s surprising them on TV, responding to them on Twitter, or even dedicating a song to them to express how much they mean to him, Bieber keeps his fans at the forefront of his mind. Now, in his second time teaming up with peta2, Bieber has an important message that he hopes everyone will take to heart: If you need someone to make you smile, adopt a homeless animal from your local animal shelter!”.
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